You are all excited about the leads you just purchased or received but you kind of worry about how you will connect to them without messing up. Well, consider this day your lucky day because we got just that. Here are some of the few tips we received from other professionals to have a healthy conversation with your lead.

Do your homework.

Planning your talking points and learning the essential information about the property you are selling is critical in making good impressions. Furthermore, being knowledgeable about the general information on real estate highlights you as a professional who knows exactly how everything works. Anticipating few questions from your lead is also good preparation. For example, will my car fit in the garage? Does the condo allow animals? Why did the previous owners sell the property?

Make a good impression through your message.

• Be prompt. The sooner that you get in touch with the lead upon the inquiry, the better. It is perfect timing because your lead is still in that zone of searching properties and willing to have a conversation.

• Be polite. Perhaps the safest tone to use is formal in your email, SMS, or how you will converse. Addressing your lead properly using Mr., Ms., or what he or she prefers is a sign of respect as it creates an environment of trust.

• Be direct. Start with introducing yourself and why you are getting in touch in the first place. Provide answers to their inquiries and offer an opportunity for them to ask questions.

• Be helpful. You can extend the scope of your help because sometimes, your lead would need other options.

Utilize all mediums.

Reaching out to your lead at the right place is also a significant factor to consider. Some lead would prefer to communicate through email because it keeps thread and more formal than SMS or instant messaging. Others would prefer the latter for a faster exchange of information. Use all mediums available as possible for convenience and efficiency.

Listen to your lead.

Hearing what your lead has to say is different from listening. Listening involves concentration and processing. When you listen, you understand what your lead needs, and when you understand, you know what to do or offer to them.

Tell stories of your past buyers.

Stories of your past buyers are like great reviews about you and how you do your job. It is the testimonial sometimes necessary to push your credentials further to convince your lead.

Always follow up with your lead.

Following up on your lead is part of a nurturing process. You want to keep in touch and be readily available once they have realized they're willing to close the deal. You can check our other articles on how to nurture your leads here.

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